Norxe AS

What makes Norxe so unique is not only where we’re headed but where we come from. Our Designers, Sales people, engineers and R&D people have lived and breathed digital projection for most of their careers.

We have unique insight into emerging technologies within the display industry and in some cases have been at the very leading edge of that innovation. We also have a deep understanding of our customers’ needs and are focused on offering bespoke products. Norxe has product platforms that allow for customer specific customisation while maintaining competitive pricing. 

At Norxe we are spearheading LED and LASER technology within the multi-channel projection market. Through our innovation we are designing and manufacturing true solid-state high brightness projectors with low maintenance and superior colors built into compact form factors. Perfect for physically demanding applications and difficult installations where system stability is key and maintenance and re-calibration needs to be reduced to a minimum. 

Norxe combines in-house engineering expertise in optics, mechanics, electronics and software. Our projectors are built to order at our facility in Fredrikstad to the highest standards of image quality, performance and reliability. All products are warranted for 24/7 operation without exception. 

The Norxe HQ and manufacturing facility is in the city of Fredrikstad, Norway. Located at the entrance to the Oslo fjord, Fredrikstad has a long history as a projector manufacturing town. Beginning with ASK then Proxima, Infocus and projectiondesign. For over 20 years there has been a large pool of projection industry talent in this region. 

Splendid summer scene of Sunnylvsfjorden fjord, Geiranger village location, western Norway. Beautiful morning view of the famous Seven Sisters waterfalls. 


‘Norxe’ means ‘from Norway’ and symbolizes itself the high values and standards of our country when it comes to sustainability and forward thinking.

In a world of limited resources, threatened by global climate-changes and over-consumption, combined with an ever-increasing demand for higher performance, Norxe desires to offer leading-edge products with a minimal environmental impact, both in materials used, manufacturing processes, lifecycle and collateral impact.

Norxe is headquartered in Norway, which is internationally recognized as a stable democracy, for its leading role in materials recycling, near 100% clean and renewable electric power generation and overall high attention to the conservation of natural resources.

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Sales and marketing

Espen Olsen

Vice President Global Sales

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+47 918 18 180

Ivan Santafe

Director of Business Development
South Europe and Middle East

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+34 68 89 91 974

Henning Kirchner

Director of Business Development
Central & Eastern Europe and Benelux

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+49 (0) 151 643 66667

Iain Ambler

Director of Business Development
UK & Ireland and Australia

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+44 (0) 751 528 1979

Javier Delgado

Head of Business Development

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+1 (407) 538-0472


Craig Maddock

Craig Maddock

Director Product Support

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+44 (0) 759 769 8267
+1 321 445 1799

Pål Espen Ruud

Service Manager

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+47 480 13 330

Bill Gillette

Field Support Manager

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+1 914 482 1808


Bruce Riner

Product Support Engineer

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+1 407 978 9746

Administration, supply chain, cyber security

Jørn Eriksen

Chairman of the Board

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Kjell Olsen


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Jeanette Larsen


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Johan Weider

Cyber Security officer

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Thomas Wiese

Director Supply Chain

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Linda Brevik

Warehouse Manager

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Astrid Nordbø

Finance and administration assistant

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André Jensen

Head of product Training

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Sondre Fauskanger

Sr. Product Manager

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Research and Development

Sverre Lefsaker

Director Optics

Ronny Bjørnsen

Director Mechanics

Hans Erik Davidsen

Director Software

Per Kristian Thøgesen

Director Electronics

Tobby Simonsen

Sr. Optical Engineer

Kenneth Skogen

Sr. Electronics Developer

Heidi Johannessen

Expert FPGA / Software designer

Håkon Hedlund

Embedded SW Developer

Petter Ruud

Senior Mechanics Designer

Roar Steen

Expert Software Engineer

Tore Wilhelmsen

Senior Electronics Developer

Tarjei Fjellgaard

Sr. SW Designer

Kristian Thorsen

Test / Validation Manager


Morten Eliassen

Director Quality & Operations

Sander Karstensen

Electronics technician

Jan Martin Olavesen

Projector craftsman

Kristian Eriksen

Projector Craftsman

Erik Thomas Nerland

Projection Craftsman

Thomas Fjellgaard

Projector craftsman